Division of duties | Us & you
The division of duties is basically split like this:
Two things that can slow down a website project
There are two client-controlled elements that often hold up website projects.
1. Design Feedback/approval
Every time we complete a template design (or a revision of a design based on earlier feedback) we will send this to you for your feedback or approval. We cannot begin developing (coding) that template until we receive approval. At the start of the project, our very first design – the initial concept (normally of the home page) – is the most important milestone in the whole project. It can have a big impact on the overall timeline for both design and development. We only queue in the design of the remaining page templates once the initial concept is approved, because this sets the overall ‘look and feel’ for the rest of the site.
Therefore, providing feedback/approval back to us quickly will keep the ball in our court, and enable us to keep progressing through your project. Occasionally we will experience very long delays (even months) in receiving feedback – this risks losing some of your position in our workflow as other projects come on and are allocated time in our workflow schedule.
2. Content Delivery
The other big one is content delivery. Often we have all the templates designed, approved, coded, special functionality developed… and the project pauses for months, only pending content – ie the text that needs to appear on back pages. We don’t need you to layout the content or make it look pretty, just provide us with the words and we’ll do the rest :)
If you would like a copywriter to produce the page copy for you, then icreate.agency can organise this – just be aware that the copywriter while very experienced will not be an expert in your industry or business, so you will still need to provide a brief or draft they can work with. Contact your account manager if you’d like to get professional copywriting quoted.