Riverfront Residences

Company:

QY Developments

Location:

Gold Coast

Services:

Logo Design, Branding, Copywriting/Messaging, Brochure Collateral, Sales Office Suite Design and Signage, Interactive Custom Sales Application, Lead Capture Pages, Website

Selling a development in today’s market is tough. At iCreate, we craft strong branding and marketing strategies to attract buyers and drive sales. As experts in property marketing, we provide innovative solutions to elevate your project’s success.

Challenge

When QY Development approached us, they faced the common challenge of attracting their desired market and generating leads for their project. With Riverfront Residences, they aimed to offer a resort-style living experience on the Gold Coast with stunning riverfront views and premium amenities. However, they needed a comprehensive branding and marketing approach to effectively communicate the unique value of their development to potential buyers.

Strategy and Approach

Our team at iCreate rolled up our sleeves and got to work, crafting a tailored strategy for Riverfront Residences. We began by developing a captivating logo and brand strategy that exuded luxury and exclusivity, setting the stage for the project’s success. We then designed and produced compelling brochure collateral, photography, and videography that showcased the development’s premium design, styling, and finishes. To further engage potential buyers, we created an Interactive Sales Application, allowing them to immerse themselves in the development’s offerings.

Final Experience

At iCreate, we take pride in our ability to transform property developments into sought-after destinations. Our dedication to excellence and specialization in off-the-plan marketing sets us apart, empowering property developers, real estate agents, and marketing managers to achieve their real estate goals. With iCreate by your side, your next development will capture hearts, inspire imaginations, and elevate the way people experience real estate.

Lead Capture Page designed for high conversions

The secret sauce to our campaigns performance, it was imperative to ensure that the page aligned perfectly with the wider media strategy and that we understood where our target was in the sales funnel.

Lead Capture Page designed for high conversions

The secret sauce to our campaigns performance, it was imperative to ensure that the page aligned perfectly with the wider media strategy and that we understood where our target was in the sales funnel.

Next project

Riverfront Residences Sales App

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† For marketing and lead gen of a property development, to achieve results, we recommend marketing and advertising budgets between 1–2% of your development's Gross Realisation (GR)
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