After we have built our database of contacts we find that sending out SMS marketing to your existing database is a good way to reinvigorate enquiry.
As the messaging industry has evolved, SMS marketing has become more effective. In addition to being readily available on every mobile device, SMS was created to be social.
When it comes to marketing, clients want more reporting tools and methods to target specific customer groups. Segmentation is key and automation is the future. The reason why SMS is making a comeback is because it offers these tools and so much more.
SMS is highly trackable and has amazing bang for your buck compared to other marketing options.
Global SMS Statistics:
- Open Rate: 98%
- Time to Reach Consumers: 30s – 2 mins
- Click Through Rate: 8.6% – 13.3%
SMS is highly trackable and has amazing bang for your buck compared to other marketing options.